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Outsourcing newspaper projects: The good and bad side…

Outsourcing newspaper projects: The good and bad side...
The background: The outsourcing trend is shifting the boundaries of organizations. Although experience, improved productivity, short time to market, and cost savings may be seen as key benefits of this trend, little is known about how this trend is influencing the end user; the reader, especially in the case of newspaper publishing. Outsourcing newspaper publishing is in growth mode. Quickly diminishing profits and across-the-board cost cuts by newspaper companies across the globe are acting as propellers for nascent newspaper project outsourcing.  Therefore, the performance and expectations of/from this trend still remain unexamined. Factors driving the change: There are various factors that drive the outsourcing of newspaper projects, but the two major ones are; Circulation Dip and Manpower Cuts.  The decline in circulation; drop in advertising revenues, growth of the Internet (digital prints) and rising newsprint prices have contributed to the downward trend in margins, resulting in growth in outsourcing of this business. Amongst measures like reducing global coverage, cutting edition sizes, streamlining resources, and cutting excess jobs, several leading newspaper companies are outsourcing these days. The most commonly outsourced editorial services are composition, layout, graphic services, data collection; tasks mostly related to newspaper production. Considering the cost impact, many of the major American and European newspaper organizations are resorting to huge manpower cuts. Over the past 5-6 years, especially, a very large number of job cuts have been reported, and the number is on the increase each passing year.  However, this has resulted in the creation of more jobs in low-cost destinations such as India and the Philippines. In India alone, this outsourcing opportunity has resulted in employing more and more people. The trend that is observed since 2012 is; the number is almost doubled every year. According to some reports, some of the prominent newspapers that are outsourcing services to India are,  Chicago Tribune, Independent Newspapers, and the Los Angeles Times, specifically, their circulation-related services. “Outsourcing is a powerful tool to leverage talent and improve productivity.”
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